Arkovi, a social media archiving provider, today announced a partnership with TripleStop, LLC, a marketing agency that offers a social media and web marketing solution to advisers called MarketeRIA®. The partnership will allow advisers to consolidate their website, content management, and social networking activities into one web-based dashboard that features archiving to satisfy regulatory requirements.
Click here to view the press release. (opens at Arkovi.com)
Regular FPPad readers will recognize Arkovi from our regular mentions of companies that provide social media archiving solutions to financial advisers.
Back in January of this year, we introduced TripleStop and its marketing platform in this post, MarketeRIA® Offers Advisors Social Media and Web Marketing Solution.
Adviser adoption rates of social media continue to rise, but one of the challenges advisers face is maintaining profiles spread across multiple networks and managing a consistent message and presence. Add to that the regulatory burden of capturing and archiving messages sent out through various networks, from short 140 character tweets on Twitter to ten minute videos posted to YouTube.
While we have yet to review the Arkovi-MarketeRIA integration, we are hopeful that it will provide a streamlined, consolidated platform advisers can use to efficiently manage their content and better connect with clients and prospects.