On today’s broadcast, LPL Financial unveils new back-office technology for its representatives. Will the tools set a new bar for advisor productivity? Laser App continues to expand its library of fillable forms. Can you guess how many paper forms have avoided the shredder? And, did you know you can now build a “robo shield” for your business? Find out what steps you should be taking right now to differentiate yourself from the online advisor competition.
So get ready, FPPad Bits and Bytes begins now!
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Here are the links to this week’s top stories:
[This week’s top story comes from LPL Financial, the nation’s largest broker-dealer with over 13,000 representatives, who held it’s annual Focus conference in San Diego last week. On the technology front, LPL unveiled ClientWorks(SM), a completely new technology solution that should offer expanded functionality and more seamless integrations.
Victor Fetter, chief information officer at LPL Financial, told attendees that ClientWorks is designed to work on any device, including phones and tablets, will feature streamlined workflows for account opening and trading, and will offer business analytics to increase advisor productivity. The first phase of ClientWorks, including a Resource Center library, will release later this fall, with the full ClientWorks suite anticipated sometime in the Spring of 2015.
Also making news at the Focus event was the announcement of new relationship between LPL Financial and Redtail, the leading web-based CRM for financial advisors. Beginning in October, LPL representatives will be able to subscribe to Redtail for $50 per month for each 15-user database, and the CRM will likely feature a tighter integration with LPL data once ClientWorks rolls out next year.] LPL Financial LLC, the nation’s largest independent broker-dealer*, an RIA custodian, and a wholly owned subsidiary of LPL Financial Holdings Inc. LPLA, +0.80% today unveiled ClientWorksSM, a next-generation technology solution for advisors and institutions that will seamlessly integrate and expand its offerings.
[Another event held in San Diego last week was the Laser App 2014 Conference. If you haven’t seen them already, I filmed five videos on site providing highlights of the educational sessions as well as the networking events, which included some pretty epic surfing attempts by attendees, including yours truly.
While the company did not make any specific new product announcements, Laser App did provide an update on how widely the solution is being used across the financial services industry. There are now over 32,000 forms in the Laser App library accessed by over 115,000 users, and the company estimates that documents in its library have been processed in some way, shape or form over 45 million times. Clearly a lot of business is being streamlined with the Laser App solution.] From its 2014 Financial Services Conference, Laser App Software is pleased to announce it has added 40 new customers so far in 2014. The forms-filling and automation management software provider sites the growing need for advisor efficiency as a key driver of broker-dealer and advisor adoption of its solutions.
Fox Financial Planning Network Announces New Industry Whitepaper: “How to Build a Robo-Shield™ for Your Financial Advisory Firm: 20 Effective Tactics to Marginalize the Rise of Robo-Advisers” from Marketwatch
Use this link to download the white paper.
[And finally, while at the Laser App conference last week, Deborah Fox of the Fox Financial Planning Network took the opportunity to introduce a new white paper to financial advisors. Titled “How to build a robo-shield™ for your financial advisory firm,” the nearly 40-page white paper offers 20 tactics you can implement right now to differentiate your business from the online software-based investment services.
Fox recommends strategies like focusing on a specific client niche or specialty, building service teams of two advisors and one admin, defining and then automating workflows in your business, and much more.] Fox Financial Planning Network (FFPN) announced today the availability of a new industry white paper that identifies ways advisors and institutions will need to enhance their business model and service offering to counteract the threat from online investment advice platforms known as ‘Robo-Advisers.’
Here are stories that didn’t make this week’s broadcast:
The Power of Marketing Videos for Financial Advisors from GuideVine
With high consumer demand, it’s clear that creating personable, tailored marketing videos can offer an efficient and powerful way to attract new clients.
External IT puts Junxure on its virtual desktops from InvestmentNews
External IT has added the office-management software offered by Junxure to the applications it can include within the cloud-based virtual desktops it creates for advisers.