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Financial advisers can use infographics to effectively communicate statistics as well as boost their visibility on the web.

Do you want your message to stand out from all the other financial advisers who are marketing on the Internet? Try branching out with some graphics.

Instead of typing or dictating your next blog post or copy for your marketing brochure, think about how you can illustrate the point you’re trying to make with images.

One of the fastest growing online social services is Pinterest (see: Smarsh president Stephen Marsh addresses Pinterest and compliance), in particular because it is easy to share images and pictures of things that are interesting. Pinterest walls can be made of anything, from pictures of wedding favors, photos of shoes, and yes, even images communicating financial planning recommendations.

So if you want to frame your financial planning message in a new and interesting way, consider making your own infographic.

An infographic (the words “info” and “graphic” smashed together) is a visual image that presents data and information in a compelling medium.

To learn about several online tools you can use to make your own infographics, go read this month’s Morningstar Advisor Quickview update, Create Your Own Infographics