Build your own email notifier using RSS feeds of financial services updates

Financial advisers need alternate ways to consume information via RSS feedsSeveral weeks ago, Google announced it will no longer support its Reader application after July 1 of this year.

Google Reader is a very popular way to read updates from websites scattered across the Internet in one convenient page. All updates are powered by RSS feeds (Rich Site Summary, or commonly referred to as Really Simple Syndication). So for any website you read on a regular basis, you can subscribe to receive updates inside Google Reader by adding the RSS feed URL.

The few die-hard financial advisers that continue to use Google Reader to consume information are now faced with dilemma of what to use going forward.

In this month’s Quickview update for Morningstar Advisor, I highlight one service to consider as a replacement to Reader, and also one way to build your own custom email news feed to deliver updates right to your inbox.

Use the following link to read Quickview: Feed Your Appetite for News.

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