On today’s broadcast, have robo advisers finally cracked the code to asset gathering? A leading document management provider rolls out mobile and social features your business soon can’t live without, and who are the top industry bloggers all financial advisors should be reading? All this and more.
So get ready, FPPad Bits and Bytes begins now!
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Today’s episode is brought to you by Blu Giant Advisor Studios, a multi-disciplinary creative firm, empowering advisors to engage clients though branding, social media, video and the web; an experience called “hypermedia.”
Experience Blu Giant’s new interactive website and see what’s possible for your business by visiting fppad.com/blugiant
Here are the links to this week’s top stories:
Wealthfront Reaches Over Half a Billion Dollars in 2013 from Wealthfront
[This week’s top story comes from the world of online advice providers, aka “robo advisors,” as Wealthfront announced this week that the company surpassed $500 million dollars in assets under management. While topping $500 million in AUM might seem like celebrating another 1,000 point threshold in the Dow Jones index, Wealthfront is starting to increase the gap over similar competitors like Betterment, which manages a reported $360 million, and Personal Capital, weighing in at a little over $200 million.
Wealthfront claimed over $67 million dollars in new assets for the month of December, which for many RIAs would make up a great year in new assets under management. Still, Wealthfront may not be a profitable business just yet, as Nerd’s Eye View blogger Michael Kitces estimated an optimistic annualized revenue of $1-and-a-quarter million dollars generated to support a team of expensive, full-time software engineers.
But pay careful attention to the types of clients Wealthfront cites in its announcement. Google, Facebook, LinkedIn, and more make up the top ten list of Silicon Valley companies with the most employees that are Wealthfront clients. This group IS next generation of clients for your business, so if you’re interested in attracting them, your technology needs to be up to par, but you must offer something that robo advisors completely lack; a real relationship with a trusted advisor.] Although we began the year with less than $100 million in assets under management, we closed 2013 with over $538 million, growing over 450% to become the largest and fastest-growing software-based financial advisor.
Laserfiche Unveils Product Roadmap at Empower 2014 from BusinessWire.com
[Next up is news from Laserfiche, one of the leading providers of document and electronic content management to financial advisors. Laserfiche held its annual Empower conference for users and resellers in Southern California this week, selling out for the first time in the event’s history.
Laserfiche announced a number of updates, including a complete redesign of its web-based interface called Laserfiche Web Access 10. Users will find the fresh interface easier to navigate and much more user-friendly on tablets and smart phones. And speaking of smartphones, Laserfiche also introduced a brand new app for Android, adding more support for mobile devices since the introduction of the app for iOS back in 2011.
Finally, an interesting development for financial advisors is the addition of new feature in Laserfiche Forms 9.1. Laserfiche posted a form online that anyone could fill out to post a message on Twitter. But before each tweet went global, the message was automatically routed through an approval process built in to Laserfiche.
Tie that in with Laserfiche’s archiving capabilities, and you have a pretty elegant solution anyone in your business can use to stay compliant on social media and also avoid those embarrassing drunk tweets.] Laserfiche today kicked off its sold-out Empower 2014 Conference with a keynote speech from company CTO Karl Chan outlining new and upcoming software releases. The new lineup includes social BPM, expanded mobile offerings and new web products.
The RIABiz top 10 industry blogs — and what bloggers they recommend from RIABiz
[And finally, many of you ask where I get my news and information to produce each episode of FPPad Bits and Bytes. Well several of my favorite sources were just listed among the top 10 industry blogs for financial advisors.
This week, RIABiz published its list of the best industry blogs, and what’s wrong with a little shameless self-promotion since FPPad.com was listed as number three!
So let me thank you for helping make FPPad a part of the top industry blogs, because without your questions, feedback, and loyal viewership, FPPad would not be the resource that it is today.] The RIA business is a land of micro-niches where owner-operated blogs are often the best reading spot for advisors to find the vibe and the level of granularity they seek on a subject