[VIDEO] Redtail CRM launches new mobile apps and makes them free to advisers

The leading web-based CRM provider overhauls its suite of mobile apps and eliminates its monthly charge for access

UPDATE 07/09/2012: Users can now download Redtail CRM from the Blackberry App World

In an announcement sent to users today, Redtail CRM announced the release of completely new mobile apps for use with iOS, Android, and Blackberry devices. All mobile apps can be downloaded for free and the company has eliminated the monthly access fee it used to charge for use of its mobile apps.

In the spotlight video below, Redtail Technology CEO Brian McLaughlin tells me about how the company developed the new apps in-house, focusing on the security of web streaming but preserving the speed and responsiveness of a native application.

“Redtail first released a mobile application for accessing Redtail CRM in 2009.  Since that initial release and through subsequent versions of Redtail Mobile, we have been fortunate enough to receive invaluable feedback from our subscribers as to what we can do to make the mobile experience of Redtail CRM better,” the company said in its statement.

Redtail’s existing mobile apps generally received lukewarm reviews in the various app stores. Most notably, users expressed dissatisfaction that an additional monthly access fee was charged to enable mobile device access to CRM data.

Today you can download Redtail CRM for iPhone/iPad in the App Store, for Android in the Google Play market, or from the Blackberry App World.

(watch Redtail CRM: Announcing new mobile apps for iOS, Android & Blackberry on YouTube)

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