Tag Archives: Linkedin

FPPad Bits and Bytes for December 31

This is it, the final Bits and Bytes post of 2010. Bits and Bytes has drawn consistent traffic week after week, so we will continue our efforts to publish what we think are the best tech-related stories for financial advisers from around the web.

Here are this week’s stories of interest, and have a Happy New Year:

Custodians taking closer look at adviser compliance from InvestmentNews.com

Custodial firms have been raising the compliance bar for registered investment advisers, in some cases making it tougher for them to find a home.

Why B-Ds Should Embrace Social Media Now from Financial-Planning.com

Social media is the elephant in the room even if broker-dealer firms refuse to acknowledge its presence. Worse, continuing to do so could cost these firms their top talent as advisors migrate to platforms that help them be more productive.

Small Companies Look to Cloud for Savings in 2011 from WSJ.com

A growing number of small-business owners are expected to try cloud computing services next year, hoping to trim costs and stay up and running if disaster strikes.

Rock Point Advisors Leverages Advent’s Moxy(R) as a Standalone Solution from TradingMarkets.com

Advent Software, Inc., a leading provider of software and services for the global investment management industry, today announced that investment management firm, Rock Point Advisors, is enjoying the benefits of Moxy(R) as a standalone solution. Rock Point is one of the first advisory firms to use Moxy(R) in conjunction with PortfolioCenter(R), Schwab Performance Technologies’ portfolio management solution.

FPATelevision: The First Thing Advisers Must Do When Starting A Social Media Strategy

Bill speaks to FPATelevision on the first thing advisers must do when starting a social media strategy.

Read My First Practices Column in the Journal of Financial Planning

I had the privilege of being asked to contribute to the Practices series of this month’s Journal of Financial Planning. The Journal of Financial Planning is the core publication of the Financial Planning Association with the mission to expand the body of knowledge of the financial planning profession.

For my first column, I described many of the best tools and techniques planners and advisers can use to roll out a successful social media strategy.

Click here to read Tools and Techniques to Leverage Social Media (link is good only for the month of May).

I always appreciate comments and feedback, so please let me know what you think by leaving a comment below.

Welcome Wealth Management Marketing Subscribers

FPPad.com is this month’s Featured Resource in Wealth Management Marketing’s newsletter. I want to welcome WMM subscribers to FPPad and provide some links to show you what’s popular on this site.

First, you can subscribe to the FPPad RSS feed by clicking here.

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So here’s a glimpse at what many visitors to FPPad find useful:

Thanks again for visiting and thank you to Wealth Management Marketing for featuring FPPad this month!

FPA of Maryland Webinar to Address Compliance Issues of Social Media

Despite FINRA’s issuance of social media regulatory guidance, advisors still have many questions about what can and cannot be done on social media websites.

I’ll be presenting a webinar to the Financial Planning Association of Maryland to address the compliance issues of using social media and networking websites.

I’ll be joined by Adam Schaub, CFP®, Compliance Manager for 1st Global in Dallas, TX. Topics covered will include:

  • Documentation of policies and procedures
  • Summary of regulatory guidance
  • Supervision and record retention
  • Overview of compliance tools and utilities

The webinar will be held on Thursday, April 1, 12:00PM EDT. FPA of Maryland members can attend for $20, all others can attend for $30.

Click here for the event PDF brochure. |  Click here to register.

Email Archiver LiveOffice Jumps Into Social Media Archiving Market

In a press release yesterday, LiveOffice, an email archiving and compliance provider to financial advisors, announced the release of its LiveOffice Social Archive service.

According to the LiveOffice press release, Social Archive is:

the first social media archiving solution to capture and retain content from any public website, including popular social networks, such as LinkedIn and Facebook, as well as blogs.

Now I debate the statement that Social Archive is the first archiving solution (I’ve tweeted and blogged before about Arkovi Backups, Smarsh, SocialWare, and several others). Nevertheless, LiveOffice joins a short list of providers aimed at providing compliance solutions to registered representatives and independent RIAs who want to use social media websites.

Read the entire press release by clicking here.

Satisfy Compliance Requirements For Social Media Content

Update: LifestreamBackup recently changed its name to Backupify. The points in this post are still applicable despite the name change!

Many advisers who consult with me regarding the use of social media are justifiably concerned about compliance when it comes to using such services. Advisers can use outlets like Twitter, Facebook, and LinkedIn to communicate with others and to broadcast information to targeted niche markets. These tools are fantastic ways to build brand recognition for an adviser or a firm and to identify the level of services offered to the public.

I’ve written here previously how FINRA and the SEC may determine that any message disseminated through social media services constitutes marketing and/or advertising and at the very least should be archived and retained in a compliance file. If you are a representative regulated under FINRA, you likely need pre-approval from compliance before posting any messages through social media services. SEC-registered advisers should consult with their Chief Compliance Officer before posting messages as well.

Now let’s assume that an adviser decides to use social media to grow the business. Terrific! But what can be done to efficiently archive and retain those messages sent through social media services?

Read More…

Upcoming Webinars on Social Media and Cost-Saving Technology

Over the next week, I’ll be participating in two webinars that I hope you will attend.

First, Andrew Gluck at Advisor Products, Inc. has asked me to participate in Friday’s Financial Crisis Webinar Series. The topic is Advisors Using Social Networking Successfully. I will share some of the experiences I’ve had through the use of Twitter, LinkedIn, and Facebook mediums that have personally resulted in new connections and new business.

Click here to register for the Friday, June 5 webinar Advisors Using Social Networking Successfully.

Second, I’ll be part of a panel hosted by InvestmentNews to offer 50 Cost-Saving and Money-Making Ideas in 50 Minutes. I have a list of my top 10 technologies that I believe financial advisers can use to save money, make money, and sometimes both simultaneously. There should be at least one good tip for every adviser listening to the webinar.

Click here to register for the Tuesday, June 9 webinar 50 Cost-Saving and Money-Making Ideas in 50 Minutes.

Hope to “see” you on the web.

Adviser Use of LinkedIn May Violate SEC Rules

Thank you to Financial Advisor Magazine for featuring this post on LinkedIn and SEC compliance.  If you’re new to FPPad, please consider subscribing to the RSS feed or subscribing by Email.

I’m going to open up a topic that has the potential to create a bit of controversy.  Here’s my bold statement:

Investment advisers registered under the SEC who use the “Recommendations” feature of LinkedIn.com may be in violation of Rule 206(4) of the Investment Advisers Act of 1940.

I’ve discussed this topic with several members of my local financial planning community, including investment adviser litigation defense attorneys.  More recently the topic has come up in discussions with other professionals I have connected with through Twitter, including Susan Weiner, CFA and Kristen Luke.

Investment Adviser Rules

Read More…

Join Me at FPA NexGen 2008

FPA NexGen 2008I’m going to be out of the office for the remainder of July.  First, I’ll be out the remainder of this week preparing for the CFP® Certification Examination held on Friday and Saturday.  I feel well prepared after the Ken Zahn Live Review course I took at the end of June.  I hope to post additional details about the review course and associated materials in August.

Following the exam, I’ll be away will be attending the upcoming FPA NexGen 2008 conference in St. Cloud, MN July 25-27.  If you’ll be at the conference too, make sure to find me and say hi.  I’ll be one of the few with a red goatee in the audience (check out my LinkedIn profile for a picture).

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